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The Method Is The Message: Rethinking McLuhan Through Critical Theory


Manufacturer: Black Rose Books

Product Information

This book looks at the McLuhan legacy and finds a common foundation between Marx's dialectics and McLuhan's communications theory. Grossweiler examines McLuhan's work in the light of Jean Baudrillard, Umberto Eco, architect Charles Jencks, and critical historian Donald Lowe.

Written by Paul Grosswiler, published by Black Rose Books, 1997.

Product Code: 9781551640747

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